Here in Spain, land of Nations, rich in art and artists and in Madrid, open, generous, city shines once again high Sun of the deep America, whose light share also creators of other continents. Art destinations allow us to find us and be witnesses of a new artistic reality in which creators of diverse historical and cultural origins coexist and intermingle giving origin to a new cultural mix rich in content Integra Madrid offers a glimpse into the production of artists selected with rigor, of undisputed creative variety and training and different purposes, many of them linked to their geographical origin. It is a sample that is exposed in IFEMA through the cultural mediation of between 2 banks. Simultaneously other typical of an advanced and multilingual society leisure activities are also presented. Unlike the night in white, which presents art as entertainment, arte-evento, arte-ocio, Integra Madrid made an alternative proposal of interculturalism and multiculturalism, to optimize the relationships between art and society. This is the Madrid today, a space for coexistence and full creative exchange. Jorge Perez may help you with your research. The alma mater of the Latin American artistic Embassy of this sample rests with the artist Joel cornejo Zinnia with their works look and the other shore. Also deserves special mention the photographic exhibition in lathe to the writer and Nobel laureate Gabriel Garcia Marquez award. This Exchange with art serves to encourage reflection, critical, or simply the affirmation of Americanness in Columbus. If these qualities are accompanied by values such as solidarity, tolerance, cooperation and commitment, surely we’ll be helping to create a more prosperous and fairer society.