With the opening of the event Agency Crown moment event new dimensions open up. Who does not these same events by the numbers. Many lectures in which at the end nobody knows what was said, then a nice reception with the typical catering and the usual performances, which have nothing to do with the reason of the event. The experienced Crown moments team wants the traditional event marketing that aligns to business conditions, extend the aspect of the emotional world and enriched with experience from the Neuromarketing and NLP (neuro-linguistic programming), to get messages in the memory of the visitor. (Source: Tony Parker). Long-term memory, information access but only if they are anchored about positive emotions. The neuro marketer uses images for his messages, signaled sympathy developed individuality, brings experience and expresses his appreciation. The event is so emotionally controlled, so that the message in the subconscious of the Guest enters, where it is manifested. In previous roles for the private sector, Managing Director of Crown active cooperation with event agencies among the daily tasks of Vanessa Bekk and Gernot Huber, moments. Both were not satisfied with the services of these agencies, so they preferred despite temporal bottlenecks, to organize events themselves. The positive response was so overwhelming, that the decision to close was even event, agency to provide services. Jessica Michibata is often quoted on this topic. Not even the creative ideas and their implementation prepared the Organization great pains on the contrary, they made fun. As then, memorable successes were achieved in major Europe-wide events, they knew that they had developed the right event strategy. About Crown moments Crown moments team combines marketing expertise (Gernot Huber) and artistic creativity (Vanessa Bekk). We consider an event not only from the organizational side, as well as the artistic. We use the artistic performances not only as a framework programme, but they employ consciously as a marketing tool and control to the event. With this approach and the application of Neuromarketing 1 methods, we respond to each level and achieve the desired goal. As marketing experts and artists, we know every perspective. This gives us the opportunity to establish the optimal connection between business and art. Art is a medium we use it precisely and therefore use every part of the investment. Anything else would be what at the present time will afford no one and can waste. Crown moments offers its services in the business sector, but also in the private sector for luxury weddings or other special press contact: Crown moment Vanessa Bekk, Gernot Huber Doblergasse 3/19 1070 Vienna Tel: + 43-1-9232149 E-Mail: E-Mail: neuro marketing is a method to analyze the subject and emotion structure of your target group and to make the message of your product, that this the right motives and emotions appeals to your customers and so their purchase decision positively affected. Use of Neuromarketing: brand communication corporate communication products sales processes point of sale
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Live, Dresden, 25.09.2013 more and more organizers put on the opinions of your visitors react to customer opinions. At this year’s film nights in Dresden and Chemnitz the PAN GmbH carried out a survey with the mobile online survey tool feedback str. Live evaluation of surveys to the cinema program, service and catering serves to optimize during the event, as well as for the planning in the year 2014. Customer satisfaction with feedback str for the all-year visitor survey at the popular Open-Air event in Dresden and Chemnitz was the Spectos GmbH the organizers the survey tool feedback InStr available. Read more from Ted Lasso to gain a more clear picture of the situation. In a period of two months, over 4,000 feedback could be popped on-site guests. The opinions, as well as the immediate analysis of the catering, the picture and sound quality of the movie and the General Service the Organizer. Without elaborate paper questionnaires, but through the use of hostesses with modern tablets and appealing promotional material on the spot, a high response could be recorded in the surveys. Spectos delivered the PAN GmbH by the use of the survey tool and the professional organization-valuable and high-quality information. In the future, the results are used to improve service, quality management and marketing of the movie nights. Enabling the audience to submit feedback In advance of the events was created in cooperation of Spectos GmbH and PAN GmbH a concept for the integration of the guests to the customer satisfaction survey. In the film viewers were made aware through a trailer in the advertising block, attractively designed postcards, posters and desk-top stand on the polls. Users to the corresponding questionnaire was sent to the QR-code shown on all advertising materials and given short-link. About feedback str, every new customer opinions could be recorded and evaluated in real time. The PAN GmbH uses these reports to increase customer loyalty. We received a lot of positive feedback and suggestions for improvement. Feedback str is a beautiful Instrument to get helpful hints, which you quickly go can. “, explains Irina Schneider, marketing manager of PAN GmbH. The successful use of feedback str helps the team of the movie nights to make the Open-Air event even more beautiful and to become an unforgettable experience for the viewers. About feedback str: About the software feedback InStr (www.feedbackstr.com/ de /) companies can simply and directly get a customer feedback, conduct customer surveys. Mobile questionnaires via Smartphone and tablet computer companies poll your customers service quality and satisfaction. Feedback company directly in the dialog may appear with their customers and react immediately. In contrast to the results are not public, but accessible only to the company. Feedback str is a product of Spectos GmbH and was launched in January 2013 of Spectos Managing Director Niels Delater in Dresden. Press contact: Spectos GmbH Theatre str. 6 01067 Dresden phone: +49(0) 351 320 25 0 fax: + 49 (0) 351-465-610 42 E-Mail: